Design

15 Best Design Projects: A New Look for Winter 2024–2025

15 Best Design Projects: A New Look for Winter 2024–2025

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Pocketbooks on Crime Stories: A New Look at True Crime

From 1995 to 2014, the program "Criminal Russia" aired on Russian screens. These documentaries focused on crimes and investigations in the Soviet Union and the post-Soviet space. The program had a significant cultural impact, inspiring numerous creative projects and becoming an important element of the media landscape. Thanks to its unique presentation and in-depth analysis of events, "Criminal Russia" captivated viewers and left an indelible mark on the public consciousness, igniting interest in forensics and the history of law enforcement. Sofia Ivanova, a student at the HSE School of Design, developed unique pocket editions that adapt well-known crime stories into plays. This innovative approach promotes the true crime genre, making it more accessible and appealing to a wider audience. Pocket plays not only draw attention to real crimes, but also offer readers the opportunity to immerse themselves in the exciting world of crime dramas.

Image: Sofia Ivanova / HSE University

When developing the project, I focused on choosing a topic that could inspire me and to engage the audience. I decided to focus on true crime, specifically the gripping stories from the TV show "Criminal Russia." This program offers a unique perspective on real crimes, making it particularly appealing for study and analysis. True crime is a unique genre that combines elements of documentary and detective fiction. It allows for a deeper understanding of the plot by delving into real events and analyzing them from different angles. This genre attracts attention with its veracity and richness of detail, making each story captivating and informative. True crime provides an opportunity to explore complex human destinies and crimes, opening up new perspectives for analysis and discussion. Typography is an important element in the project, creating the necessary atmosphere. During the process, I explored various fonts to convey the character of each story. Ultimately, I came to the conclusion that the reader should feel part of the plot. I strove to make the book look as if it was created in the era it describes. This approach allows for a deeper immersion in the narrative and creates a unique reading experience.

The choice of book format is significant: the elongated style evokes associations with news feeds and crime reports, emphasizing the documentary nature of the work. The use of simple fonts, such as Arial and Times New Roman, gives the text a casual look and makes it more accessible to a wide audience. This approach facilitates better perception of information and creates an atmosphere of authenticity, which is especially important for works focused on conveying facts and real events.

The spacing between lines creates the effect of pauses, emphasizing the tension in the text. This technique allows time to stop at key moments, making reading more engaging and suspenseful. Effective use of pauses in dialogue enhances the emotional load and attracts the reader's attention, which contributes to a deeper perception of the plot.

My goal was to create a pocketbook that does not contain illustrations in order to focus on the layout and typography. I aimed for the text to evoke visual imagery, as words and tone play a crucial role in crime stories. The only exception was the character page, where the illustrations contribute to a deeper understanding of the plot. Thus, I wanted to create a unique reading experience in which the text becomes the main tool for immersing oneself in the atmosphere of the story.

Image: Sofia Ivanova / HSE University
Image: Sofia Ivanova / HSE University

Textile project "Today is a Good Day": art and emotions

Natasha Kosovets is a contemporary textile artist who presented a unique series of works in the winter of 2025 entitled "First Snow," "Rain," and "Sunny." This collection is distinguished by ephemeral transitions of color and texture that convey the atmosphere of winter days. Natasha's works are distinguished not only by their artistic expressiveness but also by their profound understanding of the nature of winter. Each piece reflects the unique sensations evoked by winter, immersing the viewer in a world of cold yet beautiful sensations. Kosovets's work emphasizes the importance of textiles as a means of self-expression and emotional perception of the surrounding world.

The project is striking in its skillful interweaving of threads, symbolizing the harmony of winter sensations. This combination of tenderness, joy, and fragility creates a unique atmosphere. Art not only attracts attention with its visual design, but also evokes deep emotions, immersing the viewer in the world of winter beauty.

Image: Natasha Kosovets / Behance

Textiles in the modern world have become an independent medium that transcends traditional boundaries Decorative and applied arts. It has a unique language that allows for the effective communication of ideas through the texture and form of materials. Natasha emphasizes that textiles are no longer just decorative elements, but an important tool for self-expression and communication.

I use a needle-punching technique, which allows me to create unique textures by piercing the lower layers of fabric through the upper ones with a special needle. In my work, I mix fabrics of different textures, using leftovers from curtain production, primarily organza. In some cases, I dye the textiles to achieve the desired visual effect. This technique not only allows for the creation of original pieces but also promotes the recycling of materials, making the process more environmentally friendly.

The "Today is a Good Day" project arose spontaneously, without a pre-developed concept or sketch. I created a textile collage, inspired by bright moments. Its appearance coincided with the day the first snow fell, evoking memories of winter magic and childhood emotions. In our busy, everyday world, it's important to pause and savor simple joys. This project reminds us of the importance of finding time for small pleasures and appreciating the atmosphere of winter.

To experience true happiness, sometimes it's enough to notice simple things, like the sound of rain hitting a window or the warmth of the sun's rays on your skin. These natural phenomena can evoke feelings of calm and joy, reminding us of the beauty of the world around us. It is important to appreciate the moments when nature gives us its gifts, because it is in such little things that true happiness lies.

Image: Natasha Kosovets / Behance

Illustrations for the dating service Mamba: New visual

Mamba is one of the first online dating services, and it has remained popular among users since its inception. In 2024, the Shchuka Bureau team updated the company's image, emphasizing the platform's security and the ability to find friends and acquaintances with common interests. This creates the foundation for forming healthy and sustainable relationships in various formats. Mamba offers users not only dating but also the chance to build trusting relationships, which is especially important in the modern world.

The illustrations that form the basis of Mamba's new visual style were created by the talented illustrator Masha Shishova. These unique graphic elements give the Mamba brand a modern and attractive look, highlighting its individuality and creative approach.

Image: Shuka x Mamba

Creating illustrations for a dating service is a task with its own specifics. This brief was provided by Vanya Velichko, who rarely attends client meetings, delegating this role to the art director. Unlike Pure, Mamba positions itself as a universal dating app, offering not only romantic connections but also friendship opportunities. This expanded functionality requires a unique approach to visual content to attract a diverse audience and highlight the variety of relationships Mamba offers. The main idea was to create images that convey innocence and sweetness. The sketch approval process was successful, as colleagues quickly supported the proposed concepts. From the proposed options, I chose the most successful ones that best matched the given theme and aesthetics of the project.

Image: Shuka x Mamba

Supplementary materials and articles are important resources for in-depth study of a topic. They can include scientific studies, analytical reports, practical guides, and other publications that will help readers gain a more complete understanding of the issue under consideration. Using supplementary materials contributes to the level of knowledge and understanding, and also helps to apply the acquired knowledge in practice. It's important to remember that the high-quality articles and research presented in these materials can significantly enrich your experience and broaden your horizons.

A visual guide to eras represents a unique concept that allows for a deeper understanding of the cultural and historical changes that occurred during different periods. This style emphasizes visual elements such as art, architecture, and fashion, which reflect the spirit of the times. Using images and graphics, you can clearly see the evolution of styles and ideas that shaped our society. A visual approach to studying history not only makes the process more engaging but also helps you better remember the key moments and characteristics of each era. This is a great way to get acquainted with the heritage of humanity and appreciate the diversity of cultural traditions that influence the modern world.

Typography and Identity of the Exhibition "...A Sound of Thunder": A Unique Look at the Works of Ray Bradbury

Alexandra Kashentseva, a Master's student in Art Direction, presented an interesting project – the exhibition "...A Sound of Thunder." This visual project is dedicated to the work of the outstanding writer Ray Bradbury and includes a set of identities, including the unique Ray typewriter font. The project aims to convey the "sensory detail" of Bradbury's works, allowing for a deeper understanding of his artistic style and atmosphere. The exhibition not only demonstrates aesthetic perception, but also explores the influence of literature on visual art.

Image: Alexandra Kashentseva / HSE University

At the beginning of my work, I drew inspiration from typography, reminiscent of the work of a typewriter, where letters move along the layout, like bees or cockroaches. However, after a hundred attempts, I realized that this approach did not convey the essence of Bradbury's universe and his unique vision of the world. I strove to create something deeper and more multi-layered, reflecting the complexity and nuances of his works, to truly convey the atmosphere and ideas embedded in his texts.

Curator Leonid Slavin suggested that I return to an old work on Mayakovsky, in which I used the technique of cutting out text, creating a lace-like fabric. I adapted this technique for my new project, which allowed me to further explore the connection between form and content in poetry.

With each new line, the leading decreased, and the letters merged into a single whole. This reflects the unique character of Ray Bradbury's works, in which ordinary things are transformed into mysterious and magical elements. I tried to convey this sensory experience, immersing the viewer in the author's world and his unusual fantasies. Each line becomes more than just text, but an invitation to a magical world where reality intertwines with imagination, and the reader can experience the full depth and multi-layered nature of his works.

While developing the project, I thoroughly studied the work of Ray Bradbury and created several drafts of the typeface, but they did not correspond to my original concept. My goal was to reflect the duality of themes spanning his works—from a vibrant childhood to dark dystopias. I planned to use reverse contrast and alternative forms to convey this idea. Through my analysis, I came up with the concept of a fantasy typewriter, which better matches Bradbury's spirit and style.

As I worked, I realized my freedom in making decisions. As Dmitry Chernogaev noted, "no one had created a fantasy typewriter before." This understanding gave me the opportunity to go beyond existing references and follow my intuition. This approach opened up new creative horizons and allowed me to create unique solutions.

Through discussions of numerous ideas for transforming the letters, I worked diligently on each variant, which ultimately led to the creation of a typeface with a grotesque character. The initial concepts were quite eccentric, but during the process, the amazing letter "й" was born, which became a symbol of magic and unusualness. This font element not only brought originality to the design, but also became its distinctive feature, emphasizing the entire concept.

Image: Alexandra Kashentseva / HSE University
Image: Alexandra Kashentseva / HSE
Image: Alexandra Kashentseva / HSE University

An Innovative Board Game for Learning Greek

The board game "Mythikos", developed by the talented brand designer Athina Elefteridi, is an innovative approach to learning Greek. This interactive tool helps users easily master the basics of the language, increase their vocabulary, and immerse themselves in the rich culture of Greece. The game features familiar characters and a straightforward storyline, making it an ideal choice for Russian speakers looking to learn Greek in a fun way. "Mythikos" not only entertains, but also educates, creating a unique opportunity for language learning through play.

Image: Athena Eleftheridi / Dprofile

Athena shares her memories: "Since childhood, my brother Haris and I have felt a deep connection with Greek culture, even though we are only half Greek. We immersed ourselves in Greek music, studied ancient architecture, and mythology. My studies at the art lyceum had a significant impact on my perception of Greek myths when I began illustrating them using the technique of vase painting. This practice not only deepened my knowledge of the culture but also allowed me to convey the beauty and complexity of the myths through art. Learning Greek was a real discovery for me due to its simplicity and ease. After just one lesson, I was able to read simple words and sentences, which inspired me to create a game. This game aims to make the process of learning Greek more accessible and fun for everyone. I am confident that game elements will make learning not only effective but also interesting, which will attract more people to learn this beautiful language. When analyzing the board game market, I discovered that there was no game that comprehensively promotes learning Greek. While there are limited variations, such as Scrabble or quizzes dedicated to Greek culture and history, these are insufficient for deep language acquisition. It's important to create a board game that combines vocabulary, grammar, and cultural aspects to help players not only learn the language but also understand its context and real-life use.

My visual research on the imagery of ancient Greek mythology and epic poetry in 19th- and 20th-century painting and printmaking informed the development of the game's unique style. Recalling my childhood illustrations, I realized that this project required a simple, vibrant, and easily scalable style. This approach will create an engaging visual style that will significantly enhance the game's appeal and engage the audience. Developing an art style based on classical myths will highlight the game's deep cultural roots and make the game more memorable for players.

The first character created for the game was Aphrodite. This choice had a significant impact on the project's visual style, which includes bright, contrasting colors and a minimalist approach enriched with elements of humor. Aphrodite, personifying love and beauty, sets the tone for the entire game world, making it more appealing and interesting for players.

Image: Athena Eleftheridis / Dprofile

Photo project "Inside Out": a reflection of the modern generation

The photo project "Inside Out" is a unique approach to fashion photography, immersing the viewer in a deep reflection on the state of society. In gray tones and simple clothing, the models become symbols of fatigue, reflecting the feelings and experiences we experienced this March. This project not only showcases fashion but also asks important questions about our reality, turning each image into a powerful visual statement.

We find ourselves in an era of rapid change that significantly affects our perception of time. Psychologists note that modern people often feel apathy and fatigue, as if the world around them is moving too quickly, leaving them behind. This feeling can lead to difficulties in adapting to new conditions and challenges, which makes it important to recognize the need to find a balance between external changes and the internal state. Understanding these processes will help us better cope with everyday stress and maintain emotional health in a fast-paced world. The feeling of fatigue permeates every area of ​​our lives. We feel exhausted, as if we've just been run over by a road roller. This state makes us vulnerable and depressed. The author of the project emphasizes the importance of this topic, emphasizing that many experience this feeling of being turned inside out. "Fatigued" This is not just a physical condition, it is a reflection of internal discomfort that requires attention and understanding.

Image: arina sukhanova / Behance

After publishing my work on social media, I discovered Paolo Sirio's project "Street Ghosts", which also touches on themes of vulnerability and privacy, Using images of people from Google's panoramic maps, my project has a unique concept and focus, allowing me to explore these important aspects in greater depth within the context of contemporary society.

I sought to capture the fatigue of our generation through visual techniques such as bruising and crushed appearance. These elements helped my characters become symbols of modern man, who experiences pressure from the surrounding reality. My works show how stress and the constant struggle with external factors influence our perception of life and shape our character.

Each character is created from numerous fragments, which is dictated by a limited budget. This labor-intensive process became a significant advantage of the project. Uneven seams and unexpected creases create a visual glitch effect, prompting the viewer to reflect on the fragility of human nature. This approach not only highlights the uniqueness of the characters but also creates a deep connection between the viewer and the narrative, challenging them to consider the complexity and imperfections of life.

Despite difficulties, including torrential rain in Moscow, our team successfully completed the task. All efforts were worth it, and even a cut finger became a symbol of our dedication. We overcame all obstacles and demonstrated a high degree of responsibility and professionalism.

Image: arina sukhanova / Behance

Initially, the concept of the project was significantly different, and only at the final stage it was transformed into its "inside out". During the process, we combined prints and images of "invisibles," which became a key element of the project. This work reflects the theme of hopelessness, symbolized by the metaphor of a chair piled high with clothes. Thus, the project explores deep-seated experiences and internal conflicts, creating a visual and emotional response in the viewer.

Despite the lack of a clearly defined image, we developed interesting combinations, such as a bow tie, a denim top, and a layered skirt worn over trousers. This experiment with textures opened up new horizons in the world of fashion. By experimenting with such combinations, we can create unique styles that emphasize individuality and originality.

Professional growth becomes evident when we recognize our mistakes. Playing with textures has always been my favorite method, and many images revealed their best side, although some aspects turned out to be unsuccessful. This experience will be a valuable lesson for my further development.

Image: arina sukhanova / Behance

Winter animation: Moments of peace in St. Petersburg

A recent animation video by Anastasia Martyanova's hand-painted video immerses viewers in the unique atmosphere of wintery St. Petersburg. Screen printing and stamp ink create soft, hazy color transitions that effectively convey the mood of a cold winter day. This video is not only visually appealing but also captures the spirit of the city, allowing viewers to experience its winter magic.

The project arose as part of a university assignment, where Anastasia was tasked with creating a graphic series and animation dedicated to her favorite place in St. Petersburg. The video features the Chapel of St. Xenia of St. Petersburg, located in the Smolenskoye Cemetery. This place is ideal for reflection and peace, allowing one to temporarily escape the bustle of the city and enjoy the tranquil atmosphere.

At the initial stage of the work, Anastasia faced the difficulty of releasing control and trusting the physical material in the creative process. Her habit of digital tools, where any change can be quickly corrected, complicated this transition. In the stencil technique, the result depends on chance: paints can unexpectedly blend, and the stencil can shift. This unpredictability requires flexibility and the ability to adapt from the artist, which makes the creative process unique and exciting. By allowing chance to influence her results, Anastasia discovered new opportunities for self-development and creative experimentation. The element of chance plays an important role in creating unique and unpredictable works of art. While digital painting tools like Procreate can easily create perfect textures, this can deprive artists of the opportunity to experience materiality and learn to trust their instincts. It's important to remember that interacting with physical materials allows for the development of creative skills and fosters a deeper connection with the creative process. Embracing chance in art can enrich the work and open new horizons for self-expression. Creating art using traditional techniques not only develops artistic skills but also immerses artists in a variety of textures, making the creative process more comfortable and engaging. Traditional drawing and sculpting techniques foster a deep engagement with materials, enriching the creative experience and allowing artists to express their ideas more fully and expressively.

Each appearance of such elements in animation creates a unique atmosphere, inspiring viewers to new creative achievements. This interplay of visual effects and emotions enhances perception and leaves a lasting impression, fostering creativity and creative thinking. Animation is becoming not only a means of entertainment, but also a powerful tool for stimulating imagination and self-expression.

Image: Anastasia Martyanova / Behance

Ceramic cups "For the fact that you simply exist": Valentina's creativity Valentina Pushkarskaya is a ceramicist and designer with a unique talent for creating porcelain jewelry and interior sculptures. Her work is distinguished by a harmonious blend of simplicity and originality, which invariably attracts the interest and admiration of viewers. This winter, we became acquainted with her wonderful project "Honor Board," which includes therapeutic ceramic cups. These cups are not only aesthetically pleasing but also possess a unique therapeutic effect, making them ideal for creating a cozy atmosphere in any interior.

Image: Valentina Pushkarskaya / Behance

All my creations are perceived as living objects with specific prototypes. I do not strive to follow academic canons and allow myself to create without internal criticism. My chosen art is naive, which manifests itself openly and honestly, similar to the perceptions of childhood. This approach allows me to express sincere emotions and ideas, creating unique works that resonate with viewers.

My main rule is to be true to myself and follow my inner voice, which guides me in the creative process. This inner compass helps me make decisions and develop without deviating from my principles and beliefs. Creativity requires sincerity and self-expression, and that is why it is important to trust your instincts and feelings. This approach allows me to create unique and authentic content that resonates with the audience.

For me, the creative process is an expression of the unconscious. I rarely create sketches, as each character and object arises directly as I work. I often turn to childhood memories, which inspire the creation of unique forms. The initial clay forms determine the character of the sculpture and become the basis for its story. Each figurine is sculpted and painted by hand, and then goes through several stages of firing to achieve the desired texture and durability. This process allows me to infuse a piece of my soul into each piece and convey emotions that become tangible to the viewer.

I create ceramic sculptures, which allows me to immerse myself in a state of inner harmony and reconnect with my inner child. Working with clay gives me the opportunity to become the creator of a new reality, where I can express my feelings and ideas through art. Each sculpture becomes a reflection of my emotions and thoughts, allowing me to explore the depths of creativity and self-expression.

This world is simple and naive, and in it I have the opportunity to change everything simply by reshaping the clay. In this space, horizons for realizing my dreams are opening up before me.

Image: Valentina Pushkarskaya / Behance
Image: Valentina Pushkarskaya / Behance

Identity for the exhibition "Antonio Sant'Elia: Architecture of the Future"

As part of the exhibition dedicated to the outstanding futurist and architect Antonio Sant'Elia, a unique identity was created, presented by the talented student of the Master's program in Art Direction Elizaveta Kharitonyuk. This project has become an important part of HSE's educational initiative, emphasizing the importance of integrating theoretical knowledge and practical skills. The unique identity reflects Sant'Elia's ideas and principles, making it not only aesthetically pleasing but also conceptually significant, fostering a deeper understanding of his legacy. In his "Manifesto dell'architettura futurista," published in 1914, Sant'Elia presented a concept for architecture that reflects contemporary realities and strives to transform urban space into a unified whole. His ideas envisioned the creation of large-scale structures that would connect into a powerful system, creating a new type of urban environment that would respond to the spirit of the times and the needs of society. Sant'Elia emphasized dynamics and functionality, which became fundamental for the development of futuristic architecture.

Image: Elizaveta Kharitonyuk / HSE University

Futurism, as a radical movement, aimed to destroy outdated forms of art and life. This inspired us to focus on a new approach to existence, in which buildings become not just houses, but true "house-cities." The idea of ​​Sant'Elia became the source of inspiration for the creation of a typeface that symbolizes the transition from static to dynamic. This typeface reflects the philosophy of Futurism, emphasizing the importance of innovation and change in architecture and design.

Throughout the design, I sought to convey the philosophy of Sant'Elia through the form of the typeface. The upward-sloping letters create a visual sense of infinity and emphasize the ambitious nature of its concept. My goal was for the typeface to not only look modern but also reflect the spirit of the Futurist era, embodying the rigidity and power of the architecture of that time. This approach allows for the creation of a unique visual style that fits harmoniously into contemporary design and is suitable for a variety of applications, from printed materials to digital platforms.

As part of this project, I collected numerous ideas for creating type systems that can adapt to dynamic concepts. Should large letters be used? Absolutely yes! Can a typeface include complex floral elements? Definitely yes, as long as it fits the overall concept. The development of adaptive font systems opens new horizons for creative expression and makes it possible to effectively convey ideas and emotions through the visual design of text.

Image: Elizaveta Kharitonyuk / HSE University
Image: Elizaveta Kharitonyuk / HSE University

Nostalgic special project: a journey through time from 1997 to 2012

As part of a unique communications campaign, a team of talented designers and illustrators, led by art director Vakhtang Chanturia, created an interactive web project. This project immerses users in the atmosphere of past decades, offering them a unique experience of interacting with history. Interactive elements, thoughtful design, and high-quality illustrations make the site not only visually appealing but also informative, contributing to its popularity in search engines.

The project has become a unique "time capsule," allowing users to reminisce about their colleagues who worked at the company for 10, 15, 20, and 25 years. Using music videos, interiors from various eras, and iconic gadgets such as the Sony Walkman, CD player, and iPod, users can relive the highlights of their youth. This unique experience creates a deep emotional connection with the past and allows for a better understanding of the company's corporate culture.

Visit our landing page to immerse yourself in the atmosphere of your youth and recall the highlights of the past. Follow this link and enjoy the nostalgia.

Image: Vakhtang Chanturia / Pavel Ablamonov / TRUD AGENCY / Valeriy Zarytovsky / Seva MFN / Behance

We wanted to create a unique space where every employee could recall my first year at the company and the musical hits of that time. The "time machine" concept allows users to enter a room with an authentic interior, select a music video on the TV, and immerse themselves in the atmosphere of a concert. In this space, short texts about the artist are presented in the style of gonzo journalism, which adds depth and originality.

Gadgets were a natural extension of the project. After clicking on the loading screen, a device corresponding to the selected year appears. As a designer, it is important for me to consider details that create the atmosphere of the time. For example, a bag with black stripes in the 1993 scene, blue electrical tape on a Walkman, and symbolic elements such as the Lachman fence all convey the spirit of that era. Each design element contributes to the creation of a unique experience, allowing users to immerse themselves in the atmosphere of the chosen time.

I am convinced that nostalgic imagery evokes positive emotions and is a sustainable trend. Our brain records significant moments in life, associating them with specific material objects. Over time, these objects become portals to the past. As a designer, I strive to identify and apply such elements to create a project that resonates with the audience and evokes emotion.

Image: Vakhtang Chanturia / Pavel Ablamonov / TRUD AGENCY / Valeriy Zarytovsky / Seva MFN / Behance
Image: Vakhtang Chanturia / Pavel Ablamonov / TRUD AGENCY / Valeriy Zarytovskiy / Seva MFN / Behance

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The period from 2000 to 2025: key events and changes in the world. This period has witnessed significant changes in various areas of life, including technology, culture, and society. The beginning of the new millennium was marked by the rapid development of the internet and digital technologies, which had a huge impact on communication, business, and everyday life.

In the 2000s, we witnessed the emergence of social media, which changed the way people interact. Platforms such as Facebook and Twitter made communication more accessible and instantaneous. At the same time, mobile technology began to rapidly develop, leading to the proliferation of smartphones. Users now have the ability to stay connected anywhere and anytime.

Among the notable changes in society, it is worth noting the attention to environmental issues and sustainable development. Global issues such as climate change have captured the public's attention and become key topics of discussion at international forums.

Since the 2010s, there has been a growing interest in artificial intelligence and automation, opening new horizons for business and science. The development of technologies such as machine learning and big data are changing approaches to problem solving in various industries.

By 2025, we can expect further progress in technology and social change. Issues of ethics in technology, as well as the impact of digitalization on the labor market and people's personal lives, will remain relevant.

This period has become an important milestone in human history, and its consequences will be felt for many years to come.

Unique merch with marginal typography from Relaxdosug

Anna Gordeychuk presented a new collection of clothing and accessories inspired by the provocative 18+ ads that once filled urban spaces. Graphic elements marked on asphalt, walls, and fences became the basis for the creation of unique merch. This collection combines elements of street art and fashion, offering relevant and bold solutions for those who want to stand out. Anna Gordeychuk's new pieces aren't just clothes, but a reflection of urban culture and self-expression.

The collection consists of T-shirts, long sleeves, and sleep masks, all decorated with unique, marginal typography. In this new context, these design elements appear innocuous and even welcoming. This allows you to transform everyday things into fascinating art objects that bring personality and style to your wardrobe.

Designer and conceptual author - Anna Gordeychuk. Photo: Alexandra Komandrovskaya

Advertising for "relaxation" and "leisure" emerged in response to restrictions on sex advertising, which used euphemisms instead of direct offers. Such ads are now less common than they were two years ago, which gives them historical value. Interest in such forms of advertising continues, and they are becoming objects of study in the context of changing public perceptions of intimate services and norms.

Advertising, once ubiquitous, became an unofficial symbol of St. Petersburg. Every home offered "rest" and "relaxation," creating a comical contrast with the city's historic architecture. This prompted me to document and explore this unique phenomenon. I am interested in finding out whether a style associated with bad taste can be transformed into a fashionable product.

Marginal ads and typography arose from the need to effectively and concisely convey key information. The graphic simplicity and unusual headlines of these anonymous works attract attention and spark interest. They conceal a random beauty, unintentionally created by the author. These elements of visual culture demonstrate how an unconventional approach can lead to unexpected results in design and communication.

A comparison of the typography of "Dosug" and pre-revolutionary newspaper spreads demonstrates that both trends are characterized by utilitarian design, prioritizing information over aesthetics. In modern times, both marginal advertising and vintage newspapers are distinguished by their extravagance, which unites them in this context. It is important to note that inspiration for graphic design can be found even in the most unexpected forms, which emphasizes the diversity and depth of this art.

Designer and conceptual author — Anna Gordeychuk. Photo: Alexandra Komandrovskaya

Illustrations of Classic Works: A Contemporary Artist's View

Sasha Multan, a distinguished illustrator from St. Petersburg, presented an original series of black-and-white illustrations for the collection "50 Great Stories." These works not only complement the texts but create a multi-layered visual experience, immersing the reader in the world of famous classics and significant authors. Each illustration enhances the perception of literary works, allowing for a deeper understanding of their content and emotions. Sasha Multan successfully combines artistic elements with literary themes, making her work relevant and appealing to a wide audience.

Image: Sasha Multan / Behance

My goal was for the title illustration to become a unifying element for all the works, inviting the reader to immerse themselves in each story. I decided to create a three-dimensional space that reflects the problems and experiences of the main characters. To achieve this, I used paper "decorations," creating three-dimensional layers. The light from the lantern and the central character symbolize hope, which should always be present in difficult times. Thus, the illustration not only visually attracts attention but also deeply resonates with the reader's emotions, creating a unique experience of interaction with the text.

In this illustration, I integrated elements from other works, including the lantern and the house in the snow. These details serve as references to various literary and artistic sources, enriching the overall context of the work.

Working on Ivan Turgenev's story "The District Doctor" proved particularly inspiring for me. This work became familiar and relatable, as the realities of the Russian hinterland are easily perceived and evoke vivid images. Turgenev masterfully conveys atmosphere and emotional depth, allowing the reader to feel part of the events described. The story touches on important themes of human life, relationships, and social justice, making it relevant even today.

Working on Stefan Zweig's novella "The Invisible Collection" was a true challenge for me. The emotional depth of this work prompted me to critically evaluate each sketch. I strove to find ways to convey the tragedy and penetrating feelings inherent in the text. Zweig masterfully creates an atmosphere full of tension and internal struggle, and my goal was to reflect these nuances in my interpretation.

The main lesson I learned during this project is not to be afraid to implement unconventional ideas. During the process, I experimented with a variety of materials, such as fabric, ink, plasticine, and photographs of trees. These explorations allowed me to discover new artistic solutions that I have successfully applied in my other projects. An unconventional approach and experimentation with materials open up new horizons in creativity and help develop an individual style.

Image: Sasha Multan / Behance
Image: Sasha Multan / Behance

The Unique Visual Universe of the Surr.app App

Surr.app is a cutting-edge app that offers users the opportunity to not only browse and collect content, but also get inspired, share ideas, and earn money from their activity. Under the direction of Lesha Galkin, the Facultative Works team developed a unique, detailed 3D world for Surr.app, immersing users in a captivating, fantastical reality. This app opens up new horizons for creativity and interaction, allowing every user to become part of a dynamic community. Use Surr.app to create, share, and monetize your content, immersing yourself in a world of limitless possibilities.

The artfully crafted universe, filled with retrofuturistic devices and modules, evokes a desire to explore every switch and dial. This design creates a unique sense of belonging to something greater than just an app. Users can immerse themselves in an atmosphere where technology and aesthetics merge to form an interactive experience. This attention to detail not only attracts but also holds interest, making every interaction memorable.

Image: Lesha Galkin / Behance

We drew inspiration from classic works, combining elements of «A Space Odyssey» Stanley Kubrick's work, with unique objects from Teenage Engineering and the biomorphic forms characteristic of David Cronenberg's films. These references resonated with everyone involved, which facilitated quick and productive collaboration within the team.

Our style is a vibrant and multifaceted identity. We strive to move away from cold minimalism, which is often perceived as "pseudo-intellectual." Our goal is to convey uniqueness, the joy of interacting with a variety of textures, and the warmth of our retrofuturistic universe. We believe that every design element should reflect individuality and create an atmosphere that promotes deep immersion in our world.

The phone case has become one of my favorite accessories. It is a true design icon that even impressed my friend. Inspired by his style, he 3D printed it and gave it to me for my birthday. I've been using it for several months now and can't imagine my phone without it. This accessory not only protects the device, but also emphasizes my individual style.

Image: Lesha Galkin / Behance
Image: Lesha Galkin / Behance

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Retrofuturism has a significant influence on contemporary design, offering a unique blend of past and future. This style, based on the perception of the future in various historical eras, inspires designers to create original and creative projects. Visual elements borrowed from past decades are harmoniously combined with modern technologies, creating striking and memorable images. Retrofuturism not only harks back to the aesthetics of the past but also opens up new horizons for creativity, allowing for the creation of innovative solutions and unique concepts that attract attention and inspire. By exploring the influence of retrofuturism on design, we can see how it shapes contemporary trends, enriching visual culture and fostering new ideas.

The Unique Katsugi Font: Art and Function in One

Created by the talented designer Daria Pyadushkina, the Katsugi font is an outstanding typeface family with unique character and charisma. It includes the dynamic serif Katsugi and the narrower version Katsugi Narrow, which are perfect for use in both print and digital products. These fonts provide high readability and a stylish appearance, making them ideal for a variety of design solutions.

Image: Daria Pyadushkina / Behance
Image: Daria Pyadushkina / Behance
Image: Daria Pyadushkina / Behance
Image: Daria Pyadushkina / Behance

This font is widely used in various design areas, such as branding, web design, and typography. It allows you to create visually appealing projects that emphasize individuality and style. Using this font helps differentiate a brand from competitors, ensuring its recognition and appeal to the target audience.

The Katsugi font is an ideal choice for designers who want to differentiate their work from the competition. Its expressive style makes it an excellent solution for creating logos, advertising materials, and packaging. Using the Katsugi font will help attract attention and create a unique visual image, which is especially important in today's marketplace.

If you are interested in fonts and their use in modern design, we recommend visiting the resources on the Adobe Fonts and Google Fonts websites. These platforms offer a wide selection of fonts that can enhance the appearance of your project. Learning about different fonts and their styles will help you create a unique and attractive design that meets your goals and requirements.

The Importance of Vladimir Paperny's Book "Culture Two"

Vladimir Paperny is a prominent Russian intellectual who has had a significant influence on architectural aesthetics. In 1979, he published his study "Culture Two", in which he analyzes the evolution of architecture in Russia and the USSR. Paperny examines the change of cultural styles, as well as their connection to the historical context, which allows for a better understanding of the development of architectural trends in different eras. His work is an important contribution to the study of architecture and culture, opening new horizons for researchers and practitioners.

This book, originally published in samizdat, was published in the United States in 1985 as Paperny's dissertation. It offers an in-depth analysis that remains relevant to the study of architectural history. Paperny's work is a valuable resource for understanding key aspects of architecture and its influence on the development of culture. The book remains essential for researchers and students interested in architectural trends and historical contexts.

In his review of "Culture Two," Dmitry Khmelnitsky emphasizes Paperny's unique approach. He analyzes not only Stalinist and pre-Stalinist cultures, but also their psychological aspects, perception of space, and social structures. This comprehensive analysis makes his work indispensable for a deep understanding of architectural thinking and cultural changes during this period.

Designer Emily Mikhaylenko presented an innovative redesign project for "Kultura Dva." In her work, she focused on creating a harmonious interaction between textual and visual elements, enabling a deeper connection with the audience. Emily sought not only to update the aesthetic component but also to improve the perception of information, making the design more functional and attractive. This project emphasizes the importance of synergy between content and design, which contributes to a more effective communication process.

Image: Emily Mikhaylenko / Behance

In the new version of the book, illustrations are placed in the margins next to the text, which allows readers to instantly perceive Visual context. Links to an album featuring detailed information on surviving architectural monuments and their current state have also been added at the end of the book. This enhancement makes reading more interactive and informative, allowing for a deeper dive into the subject matter.

During the design process, Emily emphasized the Soviet style, which is evident through the use of a dense two-column format and wide margins. The choice of BDZ191 and Circe fonts not only preserves the historical atmosphere but also gives the publication a contemporary feel, emphasizing its uniqueness and relevance. This approach ensures a harmonious combination of tradition and modernity, which makes the project attractive to a wide audience.

Image: Emily Mikhaylenko / Behance

Culture Two is not just a description of styles, but a deep understanding of how visual codes influence public thinking. This understanding opens up new possibilities for designers and architects, allowing them to consciously engage with the context. It's important to consider how visual elements shape perception and influence people's emotional responses. Thus, Culture Two becomes a key tool for professionals seeking to create meaningful and harmonious spaces that reflect the needs and values ​​of modern society.

Image: Emily Mikhaylenko / Behance

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