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Fashion designer: 5 steps to success in the fashion industry
Find out moreDesigning a unique design for the Tkano brand
Studio A-2-O is famous for its unique visual style, distinguished by bright and minimalistic graphic solutions. This style not only attracts attention, but also clearly demonstrates the preferences and implemented design solutions of the talented founders of the studio. Each piece of art from A-2-O reflects their creative approach and commitment to innovation, creating a memorable image for their clients. The studio actively embraces contemporary design trends, allowing them to stand out from the competition and attract new audiences.
Tkano, a well-known Russian manufacturer of home textiles and tableware, recently approached A-2-O to design a new collection of children's products. This project was a unique opportunity for our team to showcase our creativity and expertise in creating attractive and functional designs for children. We strive to accommodate all the needs and preferences of the target audience, ensuring that every detail of the collection reflects the quality and style inherent in the Tkano brand.
At the beginning of this project, Olga Pozharova, the studio's co-founder, became a mother. This important life milestone and the intense emotions of motherhood inspired her to develop a unique aesthetic for the collection. New experiences and feelings associated with motherhood became the basis for creativity and brought fresh ideas to the design. Olga Pozharova talks about the creation of her collection: "This line was developed when my son was only two months old. I visualized him sleeping comfortably in his crib on bedding made in our studio." The collection reflects warm memories and care for the comfort of children. Alina Rodionova, co-founder of the A-2-O project, shares her thoughts: "I was inspired by the new chapter of Olya's life and her touching stories about motherhood."

A new look at children's textiles: the Tiny World collection
Tiny World is a unique collection designed to create an atmosphere of magic and adventure in the lives of children. It includes bed linens, blankets, soft crib bumpers, decorative pillows, knitted toys, and rattles. These elements not only add coziness to a child's room but also give it a stylish look. The Tiny World collection is the ideal solution for those who want to surround their child with high-quality, beautiful interior items that foster imagination and comfort.
When creating this unique collection, the designers focused on three exciting themes: a dino park, an oceanarium, and a zoo. Their creativity resulted in cute characters such as Ugo the hedgehog, Lou the elephant, and Toto the dinosaur. These images are embodied on soft pillows adorned with playful pom-poms, and the bed linens are complemented by vibrant images of fish, lion cubs, and crabs. This collection creates an atmosphere of children's fantasy and joy, promoting comfortable sleep and a playful mood.

The design of the Tiny World collection is unique and stands out from traditional children's collections. Instead of the usual teddy bears, it features original and cute characters. The collection features a subdued yet appealing color palette dominated by pastel tones. Bright details, such as the pom-poms on the pillows, add a playful and cheerful touch, creating a cozy and cheerful atmosphere. Tiny World is an excellent choice for a child's room, where every element is thoughtfully designed and harmonizes with the overall style.
We're not against teddy bears, but when creating the characters, we were inspired by the shape and personality of our heroes. Our goal was to create images that would resonate with children and help them form strong friendships with these characters from a very early age. Alina Rodionova, the collection's designer, emphasizes the importance of an emotional connection between children and the characters, so that they become faithful companions in their lives.
High-quality materials were used to create the textiles in the Tiny World collection, providing not only a pleasant tactile sensation but also visual appeal. Every element of this collection has been designed with children's comfort and safety in mind, making it the ideal choice for parents seeking to provide their children with a comfortable and safe environment.
Creative nuances in design
The new collection of the A-2-O brand stands out for its unique approach to photography, which harmoniously combines originality and minimalism. The photographs convey an atmosphere of lightness and simplicity, avoiding unnecessary pretentiousness. This collection is ideal for those who appreciate style and elegance in every detail. A-2-O offers modern solutions that will emphasize individuality and create a unique image.
Unlike many modern brands, A-2-O creates visual content in-house. The company's designers completely control the process, including the development of decorations, which gives them the opportunity to realize their ideas without outside interference. This approach allows A-2-O to stand out from the competition and guarantees the uniqueness of their visual solutions.
Alina Rodionova, the chief designer of the collection, notes: "We wanted to move away from the usual portfolio with patterns. Our challenge was to create three-dimensional characters that maintained a minimalist style against a uniform light background. This emphasizes the texture of the fabric and creates a harmonious feel." As a result, the collection demonstrates a unique approach to design that sets it apart from traditional solutions. The design team created unique backdrops using thick cardboard shapes. Using Adobe Illustrator, they created original elements that were laser-cut. Each element was hand-painted in vibrant colors such as yellow, pink, blue, and mint, adding vibrancy and appeal to the overall design. These decorations are ideal for decorating various events, creating an unforgettable atmosphere and emphasizing the style of the event.

The process of decorating the stage turned out to be difficult due to the large size of the decorations, which required special fasteners. The designers had to get creative: some elements were suspended on sturdy fishing line, while others were securely anchored to the floor. This solution created a sense of movement during filming and added a touch of theatricality to the overall project. The use of unconventional fixtures and original solutions created a dynamic visual effect, significantly enhancing the appeal of the final product.

A-2-O emphasizes the importance of individuality and creativity in their work. This makes their collection not only visually attractive but also unique, making it stand out from the crowd. Each element of the collection reflects an original vision, which allows A-2-O to create a unique style and attract the attention of connoisseurs of unique design.
Project team: experts in design and textiles
Alina Rodionova is a professional designer and founder of a studio specializing in the development of unique visual solutions. With extensive experience in the field of design, Alina creates projects that are distinguished by originality and aesthetics. Her approach to each order ensures individuality and high-quality execution, which helps clients achieve their goals and attract the attention of the audience.
Olga Pozharova is a co-founder of a studio distinguished by a creative approach and innovative design solutions. Her unique ideas and professionalism help create projects that attract attention and satisfy the needs of clients.
Tkano offers a variety of high-quality home textiles made from environmentally friendly materials. We follow the latest trends in textile design and share useful information on our Telegram channel. Subscribe to stay up to date with new products and current trends!
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