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Learn moreEach company has a unique list of requirements for candidates for management positions. However, there are universal leadership qualities that are highly valued in any organization, regardless of industry or corporate values, according to Skillbox Media. The most important of these qualities are strategic thinking, the ability to make decisions under uncertainty, and effective communication and teamwork skills. Leaders must inspire employees, maintain their motivation, and help them develop their potential. These qualities help build successful teams and achieve their goals, which, in turn, contributes to the growth and development of the company.
- Yuna Dubova, former Director of Talent and Leadership Development at Tele2 Russia;
- Ekaterina Barabanova, Director of HR Development at Rostelecom.
Engaging Leadership and Communication
Communication plays a key role in effective teamwork. The modern practice of "engaging leadership" is based on a consultative and negotiating approach to interaction with subordinates. It is important to jointly find solutions to emerging problems, work in partnership, and discuss tasks. This approach not only strengthens trust within the team but also contributes to more productive project implementation, as each team member feels important and involved in the process. Effective communication becomes the foundation for achieving shared goals and improves the overall team atmosphere.
A team of specialists implements projects that often span multiple departments. Leaders must have a clear understanding of the organization's structure and various subject areas. It's important to know who to contact and negotiate with to ensure an effective and coordinated workflow. Optimizing interactions between departments facilitates the successful implementation of projects and increases overall team productivity.
Well-structured communication significantly impacts business performance. Effective interactions within the company and with clients contribute to increased productivity, improved service quality, and increased sales. Properly organized communication helps avoid misunderstandings, reduces errors, and speeds up decision-making. As a result, companies that pay attention to communication can significantly improve their competitiveness and achieve sustainable growth.

Former Director of Talent and Leadership Development at Tele2 Russia.
In 2014–2015, Tele2 Russia faced We faced a number of significant challenges. We started developing our Moscow network from scratch, revised our strategy, and launched new business lines. These changes occurred against the backdrop of an economic crisis, market instability, and a challenging political environment. Thanks to the effective leadership of the management team, Tele2 achieved first place in global telecom growth.
A key factor in this process was the interaction between top management and employees. Company executives actively visited each macro-region, allowing them to personally communicate with the team. This interaction facilitated a deep understanding of the business context of each region, as well as the identification of existing challenges and constraints hindering growth. This approach not only strengthens corporate culture but also creates the conditions for more effective problem-solving and achieving the company's strategic goals.

The Director of HR Development at Rostelecom is responsible for strategic planning and implementation of effective HR management programs. The main task of this specialist is to optimize the processes of selection, training and development of employees, which contributes to the improvement of their professional level and job satisfaction. This role involves analyzing business needs, developing and implementing professional development programs, and integrating modern technologies into the talent management process. The HR Director is also actively involved in shaping the corporate culture and creating conditions for employee career growth, which in turn contributes to achieving the company's goals and strengthening its position in the market.
Getting off to a good start in a leadership position begins with establishing transparent communication with colleagues. It is important that the team understands why you were chosen for this role and what advantages you have compared to other candidates. Effective communication at the early stages helps build trust and creates a positive working atmosphere. A key aspect is the ability to share your vision, goals, and strategy, which will help the team better understand your intentions and expectations. Thus, from the first days in a new position, you lay the foundation for successful leadership and productive collaboration.
- Explain how you envision teamwork.
- Agree on the rules of interaction.
- Share what you want to avoid. And most importantly, ask your team to share the same. If you can establish communication, this will help identify potential conflicts and resolve them at an early stage.
Responsibility for the results and mistakes of the team
For a team to work successfully, it is crucial to feel the support and involvement of the manager. Employees should know that they can ask for advice if problems arise. In addition, it is important to create an environment in which each team member can constructively express their point of view and be heard. Such interaction helps to build trusting relationships and increases overall productivity. Support from the manager not only strengthens team spirit, but also contributes to more effective problem-solving.
Understanding the capabilities of each team member
Novice managers often underestimate the importance of distributing tasks among employees. It is important to understand which team members can be trusted to perform certain tasks. An effective manager must have the ability to identify employees capable of handling complex and creative tasks. This skill not only increases the team's overall productivity but also fosters the development of their professional skills. Proper distribution of tasks allows you to maximize the potential of the team and achieve your goals.

The Director of HR Development at Rostelecom is responsible for the strategic management of HR and their professional development. This key role includes the implementation of training programs, the development of leadership skills, and improving employee performance. The director is also responsible for shaping a corporate culture aimed at attracting and retaining talented professionals. An important task is analyzing training needs and developing career paths, which contributes to the company's growth and increases its competitiveness in the telecommunications market. A specialist in this field must have a deep understanding of human resources management and current trends in education and personnel development.
In American management schools, a team lead plays the role of a people manager, and their primary task is team development. Their key performance indicator (KPI) is the growth of the employees under their supervision. The team lead strives to create conditions for the rapid professional growth of their subordinates, encouraging them to take on more complex projects, be bold in experimentation, and be open in discussing their ideas. This approach not only promotes individual development but also improves the overall effectiveness of the team, creating an atmosphere of trust and collaboration.
The Ability to Formulate Goals Correctly
Work diligence is largely determined by how clearly a person understands their goals and how motivated they are to achieve them. When setting a task for an employee, a manager should clearly explain the reasons for it and how completing it will contribute to improving the team and the company as a whole. This not only increases productivity but also helps create a more cohesive work environment where every employee understands their role and contribution to the overall success.

The Director of HR Development at Rostelecom is responsible for the strategic leadership and management of processes related to the training and development of employees. His responsibilities include establishing an effective personnel training system, implementing professional development programs, and developing a corporate culture. He analyzes the business's talent needs, develops and implements initiatives aimed at employee professional growth, which in turn contributes to the company's competitiveness in the telecommunications services market. The Director of People Development also collaborates with other departments, ensuring synergy between business goals and employee needs. Aspiring leaders are recommended to read the essay "How to Work Hard" by Paul Graham, co-founder of Y Combinator. In this essay, the author raises important topics such as the difference between real activity and imitation work, and emphasizes the importance of focus and determination in achieving results. Paul Graham shares valuable insights on how effective time and effort management can lead to real achievements. Reading this essay will help improve your leadership skills and increase productivity.
The main obstacle to taking school seriously is that much of the educational process seems boring and meaningless. The same problem is observed at university. People often need a sense of purpose in their actions to develop interest and passion for learning. Understanding the significance of the material being studied and its connection to real life can significantly increase the motivation of students and schoolchildren, which ultimately leads to deeper knowledge absorption and academic success.
Paul Graham is the co-founder of Y Combinator, one of the most successful startup incubators in the world. His contribution to the development of the startup ecosystem cannot be overstated. Graham is not only an entrepreneur but also the author of numerous articles on startups, programming, and business, which have become essential reading for many aspiring entrepreneurs. His unique approach to investing and supporting new companies helps startups achieve success and attract the attention of investors. Paul Graham continues to actively share his knowledge and experience, inspiring a new generation of entrepreneurs to create innovative projects.
Flexibility of thinking and the ability to relearn
An effective leader constantly analyzes their knowledge and skills. The ability to adapt to changing conditions, rethink products and processes, and apply critical thinking are key aspects of successful management. This art, known as change management, requires a leader to be flexible and ready for new challenges. The ability to initiate and manage transformations in an organization is becoming an important competitive advantage in modern business.
Ekaterina Barabanova recommends Adam Grant's book "Think Again." This work raises an important topic about the need not only to acquire new knowledge but also to abandon outdated ideas. The author emphasizes the importance of rethinking your beliefs and approaches to successfully developing and achieving your goals, making the book relevant for anyone striving for personal and professional growth.
Developing Personal Effectiveness—Yours and Your Team's
At work, there are intense moments when you need to focus and solve important problems. At the same time, there are also quieter periods when you can focus on yourself and your family. This time allows you to recharge and establish a balance between your professional and personal life. Proper time management during such moments helps increase overall productivity and improve your quality of life.

The Director of HR Development at Rostelecom is responsible for the strategic management of human resources and their development. In this role, the key tasks are the implementation of modern approaches to employee training and development, the creation of effective professional development programs, and the formation of a corporate culture that promotes staff growth and motivation. A HR specialist at Rostelecom also analyzes employee needs and develops career development plans, which contributes to the company's overall performance and retention of talented employees. Managers should conduct a self-assessment based on their performance. It is important to determine under what conditions and for what period of time they achieve their best results. When planning their activities, they should focus on completing the most significant tasks during periods of peak productivity. For example, if complex negotiations are planned, it is better to avoid ambitious tasks during these times in order to focus on the important and achieve success. This approach will help improve overall work efficiency and results. Managers serve as role models for their team, and this applies not only to professional skills but also to the ability to relax and switch off. It is important to understand that a healthy work-life balance contributes to increased productivity and a better team atmosphere. Effective time management includes not only completing tasks but also wisely allocating time for rest. A leader who demonstrates the ability to recharge and switch attention inspires employees to follow his example, which ultimately leads to an improvement in the overall climate in the team.

Former Director of Talent and Leadership Development at Tele2 Russia.
Correct prioritization is The key to successful project management. Sometimes, the desire to please all clients leads to a dispersion of efforts, which can negatively impact the result. It is important to accurately assess the criticality of each project and allocate resources wisely. A manager should set a role model for their team, demonstrating a balance between work and rest. The ability to laugh and provide constructive feedback also plays a key role in creating a healthy work atmosphere. If employees see their manager staying in the office late into the night, this can make them feel guilty for leaving on time, which, in turn, can lead to burnout. The workload may vary, but the leader's task is to avoid constantly overloading the team. Follow the principle: quality work - quality rest. This will help maintain motivation and increase productivity in the long term.
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Project management.
You Learn to support projects at all stages—from communication with the customer and prototype assembly to implementation and subsequent support. You will be able to launch and manage projects in various business areas: from digital to retail.
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